- £3.80 CPA
AX Paris wanted to target their key target audience of females between 18-35 in a campaign with a CPA below £10. We placed a pixel down on the AX Paris site, and used this insight to create a bespoke audience targeting set up. We used the analysis to target users similar to those already converting using our own behavioural segments, such as the entertainment audience and the fashion audience. We also used this data to set up lookalike audiences in our own console. We surpassed the client’s target by consistently driving a CPA lower than £5. The client was so delighted they asked us to continue working for them. “We were so delighted by the results Crimtan achieved in their initial campaign – they beat our KPI by 62% – that we’ve continued working with them as an always-on partner.” Download our full case study, including details of how we achieved a CPA of £3.80 and what we learned from the campaign.
How we delivered an average CPA of £3.80 for AX Paris (on a target of £10)
What was the brief?
What did we do?
What was the result?
What did the clients say?
Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut.
Lorem ipsum dolor sit amet, consectetur adipisicing, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut. Ut ad minim veniam.
Vestibulum ante ipsum primis in faucibus orci luctus etel ultrices posuere cubilia Curae.
Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut.
Sed ut perspiciatis unde omnis iste natus error sit voluptatem!
Nemo enim ipsam voluptatem quia voluptas sit odit aut fugit!
Ut enim ad minima veniam, quis nostrum exercitationem ullam!
"Et harum quidem rerum facilis est et expedita distinctio!"
"Et harum quidem rerum facilis est et expedita distinctio!"
"Nam libero tempore, cum soluta nobis est eligendi."
"Et harum quidem rerum facilis est et expedita distinctio!"
"Nam libero tempore, cum soluta nobis est eligendi."
"Temporibus autem quibusdam et aut officiis debitis!"
"Et harum quidem rerum facilis est et expedita distinctio!"
"Nam libero tempore, cum soluta nobis est eligendi."
"Temporibus autem quibusdam et aut officiis debitis!"
"Temporibus autem quibusdam et aut officiis debitis!"
"Et harum quidem rerum facilis est et expedita distinctio!"
"Nam libero tempore, cum soluta nobis est eligendi."
"Temporibus autem quibusdam et aut officiis debitis!"
"Temporibus autem quibusdam et aut officiis debitis!"
"Temporibus autem quibusdam et aut officiis debitis!"