Leveraging DCO to amplify your campaign performance Marketers know that the more tailored their messaging is to their target audience, the more likely it is to be noticed and acted on. However, it's easy to get stuck with creating messaging on a one-size-fits-all basis. This is where dynamic creative optimisation (DCO) comes in. With DCO, you can adapt your messaging and creative to specific audiences, locations, environments, and beyond. Creating millions of versions of ads, tailored perfectly to the individuals viewing them. It's what every marketer wants, but how can you capitalise on the power of DCO and how do you get started with using it in your marketing campaigns? In this guide, you'll learn: Sounds good? Download the free guide today.
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"Crimtan were exceptional to work with. It was the first time we had tried retargeting through personalised and dynamic creative, and it increased our CTR by 0.13%. We were so happy with the results that we continued working with Crimtan on a new campaign."
"In a world where everyone is fighting over reaching customers via personalised messaging, whether you're doing one-to-one or one-to-many, DCO should already be standard in your digital advertising mix."
"We had multiple programmatic partners helping us with Jazeera Airways, but we decided to consolidate our display activity with Crimtan to have an end-to-end solution from prospecting to retargeting. We were looking for a partner who didn't just white label a dynamic creative solution, but put DCO at the heart of their retargeting performance product so we can always operate at peak efficiency."
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